Digital marketers spend day in and day out working with a wealth of data – in many cases to the point where it can be considered an art form. This includes data in the realm of customer experience as well as marketing-related Key Performance Indicators (KPIs), such as advertising campaigns and spending, website clicks, online sales and email marketing.
https://mopinion.com/10-data-analysis-and-dashboarding-tools/
If you read this article, you probably noticed that there are A LOT to choose from. But how do you know which one is right for you and your business? What are your objectives and who is involved in the analysis process? What do you want the user interface to look like? So many questions!
https://mopinion.com/4-things-to-consider-when-building-a-digital-marketing-dashboard/
